Monday,
April,
20 2009

How to make a 0-16 team more "Fierce"

I kinda like it....

new_lions.jpg

compared to....

old_lions.jpg

reminds me when the Barclay's English Premier League modernized their logo, but in the EPL's case, i hated it. It took the british elitism out of it. The old one sorta looked like a graphic out of The Legend of Zelda. i guess the new logo still has its english elitism qualities... with the crown, and paw on the ball... cause if that was an American league, the Lion would be snarling with the jaw wide open, and it would be clawing the shit outta the soccer ball (with the crown tilted on the side, obviously)....

EPL_Logo.jpg

EPL_old_logo.jpg


The Lions switching their shit up also reminds me of when the Atlanta Falcons switched their shit up, made it more modernized and "fierce", a term sports marketing and PR loves to throw around. Looking back at their old logo, you start to realize that the old bird was quite Nazi....

falcons.jpg


Speaking of changing a logo to not look so damn Nazi, check out my club's logo re-design history....

united.jpg

Pete isnt the only design nerd in the family.....

posted by boy genius at 02:54 PM |



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